Why Fashion?

I have been criticized for trying to get attention from my appearance: “Why look good every day?” or “Why walk like on the runway?”, “Why try so hard?” People are asking me those questions since I discover the world of fashion (basically since 21 years ago) …
The answer is very simple: Fashion is that thing that saved me from being sad.
I’ve always cared about my clothes. When I leave my apartment, I like to look pretty for myself and people around, I want to make you feel something with what I wear. My ootd are always reflecting my mood in a way.

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As well Fashion makes me braver. If I have a difficult day ahead or need to do an important speech or it’s a first parent meeting in my girl kindergarten (yes, that makes me even more nervous than applying for a job) or simply it’s one of this days when my stress levels have been through the roof, I open my wardrobe and think which outfit will make me feel happy and enjoy the day ahead. And when I find one I feel like “Ok! I can do that, or I can at least try”.

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No matter what happens with my life or career and wherever I go that heart of glamorous girl in Shanghai will never be gone. This is who I am, and it’s never been an act and it’s never been marketing. This is me all the way to my core and fashion is a big part of my life.

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girlofmillionstyle

Hi. I’m Ekaterina Lambert - an international model with over a decade of experience on the runway, a fashion designer, stylist and blogger and now the entrepreneur -founder of the new app FashIcon, it is the Instagram of fashion and fashion only! Community of people helping each other to find their voice in every day fashion and celebrate who they are through their style. In between of all I got married and raising a beautiful daughter. I was recently featured online by Bazaar China, Vogue China and That’s Shanghai.

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